A well-written product brief is the single most important tool for ensuring a smooth, efficient, and successful skincare development process.
Yet most brands — even experienced ones — begin R&D with only a vague idea of what they want:

• “a hydrating serum”
• “a brightening cream”
• “a natural cleanser”

This lack of precision leads to endless back-and-forth cycles, delayed timelines, mismatched expectations, and higher development costs.

A clear, detailed brief eliminates these issues by aligning your vision, your brand identity, and your product strategy with your formulation partner from day one.

This guide walks you through how to build a complete skincare product brief — with examples you can use immediately.

Why a Strong Product Brief Matters

A product brief is not a formality. It’s a strategic tool that:

• Prevents misunderstandings

• Reduces the number of revisions

• Speeds up development

• Ensures your formula meets your brand standards

• Helps your lab select realistic ingredients

• Ensures compatibility between formula, packaging, and claims

• Aligns marketing, regulatory, and R&D teams

A strong brief can shorten your development timeline by weeks or even months.

The Core Elements of a Complete Skincare Product Brief

Below is the framework we use at B4U Labs when guiding brands through efficient product development. You can adopt it as-is.

1. Product Identity & Purpose

What is the product and what role does it play in the line?

Include:

• Product type (serum, cream, cleanser, mask)

• Placement (AM/PM, step in routine)

• Who it is for (skin type, concerns, demographic)

• North star benefit (firming, brightening, hydrating, soothing)

Example

Product: Vitamin C + Niacinamide Daily Moisturizer
Purpose: Brightening & hydration for dull, uneven skin
Placement: AM, after serum
Target User: 30–55, normal to dry skin

2. Brand Philosophy & Positioning

Your formulation must reflect your brand’s identity. Include:

• “Clean,” natural, or science-based?

• Luxe, derm-grade, or mass-market?

• Key differentiators

• Sensory expectations

• Ingredient “red lines” (no silicones, no PEGs, no parabens, etc.)

Example

• Brand DNA: Natural + science-backed

• Standards: ISO 16128 natural origin > 90%

• Avoid: PEGs, silicones, mineral oils

3. Texture, Sensorial Feel & Absorption

Brands often under-communicate this — causing delays. Be specific.

Include:

• Target viscosity (light/medium/rich)

• Absorption speed

• Finish (matte, dewy, silky, non-greasy)

• Spreadability

• After-feel

• Color

• Fragrance strength & profile

Example

• Texture: Light gel-cream

• Absorption: Fast

• Finish: Dewy, radiant

• Fragrance: Light citrus, IFRA-safe

4. Key Ingredients & Actives

List must-haves vs. nice-to-haves.

Include:

• Hero actives (e.g., Vit C, Retinol, Cica, Peptides)

• Exclusion list

• Natural origin % target

• Ingredient story (if important for marketing)

Example

Required actives:

• 10% Ascorbyl Glucoside

• 3% Niacinamide

• Hyaluronic acid complex

Optional:

• Botanical extracts: Acerola, Kakadu Plum

5. Regulatory & Market Requirements

Critical for avoiding rework later.

Include:

• Markets you plan to sell in (EU, UK, US, Canada, Middle East)

• Natural/organic certifications (ISO 16128, COSMOS alignment)

• MoCRA considerations (INCI accuracy, safety substantiation)

• Allergen restrictions

• Claims you want to make (and those you must avoid)

Example

• Selling in: EU + UK + US

• Claims: “Brightening,” “Radiance,” “Hydrating,” “Even tone”

• Avoid: “Dermatologist-approved”

6. Packaging Details

Packaging and formulation must work together — many brands forget this.

Include:

• Exact packaging type (jar, pump, airless, tube)

• Material (PP, PET, aluminum, glass)

• Volume

• Color or opaqueness requirements

• Component limitations (narrow orifice, dropper viscosity constraints)

Example

• Packaging: 50 ml airless pump, PP

• Color: Pearl white

• Must pass: Compatibility + dispensing tests

7. Budget, MOQs & Timelines

A formulation only works if it is viable for your business.

Include:

• Target cost per unit (bulk + filling)

• MOQ flexibility requirements

• Lead time expectations

• Launch date

• Retail price range

Example

• Target COGS: ≤ $1.50

• MOQ: 1,000–3,000 units

• Launch: Q4 2025

8. Competitor Benchmarking

Specify what you want to match, surpass, or avoid.

Include:

• Product references you admire

• Sensory benchmarks

• Ingredients you want to incorporate or exclude

Example

• Benchmark products:

  • Dr. Dennis Gross Vitamin C Lactic Oil-Free Radiant Moisturizer

• Want similar: After-glow, lightweight feel

• Want better: Ingredient sustainability and cost

9. Stability & Performance Expectations

Specify any expectations around:

• Shelf life goals

• Preservative approach

• Climate considerations (hot/humid markets)

• Texture stability (no separation, no color shifts)

Example

• Shelf life: Minimum 30 months

• Climate: Must handle 40°C for 2 weeks

10. Testing Requirements

Include any mandatory:

• Stability testing

• Challenge testing

• Compatibility testing

• Dermatological testing

• Consumer testing

• Clinical efficacy

Example

• Required: Stability + challenge + compatibility

• Optional: Clinical brightening study after 4 weeks

Example of a Complete Product Brief (Short Version)

Product Name: Bright & Smooth Vitamin C Moisturizer
Brand DNA: Natural + science-based
Target User: 30–55, dull + uneven skin tone
Texture: Light gel-cream, fast absorption
Finish: Dewy radiance
Key Actives: Ascorbyl glucoside, niacinamide, hyaluronic acid
Packaging: 50 ml airless pump
Regulatory Markets: EU, UK, US
Claims: Brightening, radiance, hydration
COGS Target: ≤ $1.50
Launch Timeline: Q4 2025

Final Thoughts

A strong product brief is more than a planning tool — it is the foundation of a successful skincare development process. When your brief is clear and complete, you save time, reduce revisions, and ensure the final product aligns with your brand vision, regulatory needs, and commercial goals.

At B4U Labs, we guide brands through a structured Product Characterization process that transforms an idea into a complete, production-ready skincare formula in as little as three months.

Choosing the right formulation partner is one of the most important decisions a skincare brand will ever make. A good formulator can accelerate your launch, protect your margins, and ensure regulatory safety.
But the wrong formulator?
They can cost you months of delays, unexpected expenses, compliance problems — and ultimately, damage to your brand’s reputation.

Many brands are attracted to formulators who offer a “beautiful sample” or an impressive texture. And while sensorial quality is important, it’s only a small part of what truly matters. A formula that looks great in a small lab jar can turn into a costly problem during scale-up or production.

Here are the hidden risks and real costs that brands face when choosing the wrong formulation partner — and how to avoid them.

1. Formulas That Ignore Your Budget, MOQ Needs, and Lead Times

Some formulators create “dream formulas” — overflowing with expensive actives or rare raw materials — without considering:

• Your target retail price

• Your cost-per-unit goals

• Your minimum order quantities

• Your realistic timelines

• Ingredient availability

• Supply chain risks

A formula may look great on paper, but:

• If you can't afford to produce it at scale → the project is dead.

• If raw materials take 10–14 weeks to arrive → your launch is delayed.

• If MOQs are too high → your cash flow collapses.

The hidden cost:

Months of lost sales, missed retailer opportunities, and sunk R&D costs.

2. Formulas That Cannot Be Manufactured at Scale

This is one of the biggest—and most expensive—mistakes.

Some formulators create beautiful bench samples that simply cannot be replicated in a production environment:

• Unstable emulsions

• Processes requiring unrealistic precision

• Use of raw materials incompatible with industrial equipment

• Cooling/heating curves that don’t translate to big batches

• Techniques that work in a beaker but fail in a 1,000 L tank

The result?

During scale-up:

• The texture changes

• Viscosity breaks

• The product separates

• Air bubbles become trapped

• The batch fails stability testing

The hidden cost:

Re-formulation, wasted bulk, production delays, and paying twice for development.

This is why it’s critical to work with a formulator who thinks like a manufacturer, not just a creator of pretty samples.

3. Lack of Transparency: Missing Procedures, Trade Names, and Supplier Details

A responsible formulation partner provides:

• A full manufacturing procedure

• Phase-by-phase production steps

• Ingredient trade names and manufacturers

• Supplier contact details

• Regulatory documentation (SDS, TDS, CoA)

• IFRA documentation for fragrances

• Compatibility recommendations

The wrong formulator may withhold this information:

• Either because they want to “lock” you into working only with them

• Or because they don’t have well-documented processes

Without full documentation, you cannot reproduce the product reliably — and you may face issues if you ever want to:

• Change manufacturers

• Transfer production

• Scale to larger batches

• Pass regulatory inspections

The hidden cost:

You become dependent on a single supplier — limiting negotiation power and risking production continuity.

4. No Packaging–Formulation Compatibility Checks

A beautiful formula can fail completely if it is not compatible with your chosen packaging.

Common issues include:

• Formula leaking from airless pumps

• Packaging warping

• Color changes

• Separation over time

• Corrosion or material breakdown

• Loss of viscosity

• Difficulty dispensing the product

Some formulators don’t test:

• Different plastics (PET, PP, PE, SAN)

• Metal components

• Pumps, sprayers, and seals

• Tolerances at extreme temperatures

• Oxygen or UV exposure

The hidden cost:

Product recalls, returns, negative customer reviews, and loss of retailer trust.

5. No Regulatory or Safety Considerations During Development

Many formulators provide a “cool product” — but ignore:

• EU/UK prohibited substances

• Ingredient purity requirements

• Allergens and fragrance restrictions

• MoCRA reporting rules (US)

• ISO 16128 natural-origin calculations

• Required testing (stability, challenge, compatibility)

• Labeling and INCI accuracy

Only later — often right before launch — the brand discovers:

• The formula is not compliant

• Claims cannot be used

• Ingredients must be changed

• The product fails safety assessment

The hidden cost:

Re-development, re-labeling, legal exposure, and delayed entry into new markets.

6. Limited Understanding of Brand Identity and Positioning

A formula is not just a texture — it’s part of your brand identity.

Some formulators:

• Don’t understand your target audience

• Don’t align the product with your brand’s philosophy

• Don't propose actives that support your story

• Don’t consider sensorial consistency across your product line

The hidden cost:

Products that feel disconnected from your brand, making marketing and storytelling weaker and less effective.

7. No Support After the Sample Stage

Some formulators disappear once the sample is approved.

Brands then discover they are on their own for:

• Scale-up

• Stability testing

• Challenge testing

• Regulatory filings

• Batch adjustments

• Label review

• Ongoing troubleshooting

The hidden cost:

Stress, risk, and a long list of unexpected tasks.

Final Thoughts

A skincare formulation is far more than a beautiful texture in a jar. It is a strategic asset — one that must combine:

• Innovation

• Manufacturability

• Safety

• Compliance

• Supply chain feasibility

• Cost efficiency

• Brand alignment

Choosing the wrong formulator can cost significantly more in the long run than investing in the right partner from day one.

At B4U Labs, we combine R&D expertise, compliance knowledge, and manufacturing experience, ensuring that every formula we develop is:

• Scalable

• Safe

• Compliant

• Cost-effective

• Market-ready

• And compatible with your packaging and brand identity

Because great skincare isn’t created in the lab alone — it’s created through a holistic, well-managed development process.

Developing a new skincare product is one of the most exciting steps in building or expanding a beauty brand. But for many companies — including established ones — the product development journey becomes longer, costlier, and more frustrating than it needs to be.

After working with hundreds of brand owners worldwide, we’ve identified five recurring mistakes that slow projects down, create unnecessary revisions, and ultimately delay launch timelines. The good news? Each one is avoidable with the right process, partners, and clarity.

Here are the top 5 mistakes brands make when developing skincare products — and practical ways to avoid them.

1. Insufficient Product Characterization From the Start

Many brands jump into development with an idea of “a serum that hydrates and brightens” — but without clearly defining the exact expectations:

• Target skin feel

• Viscosity and texture

• Packaging format

• Claims and key benefits

• Naturalness level / ISO 16128 requirements

• Marketing positioning

• Regulatory markets (EU / UK / US)

Without precise characterization, the project becomes a long series of back-and-forth adjustments: “a bit thicker,” “more natural,” “less sticky,” “faster absorption,” “a lighter scent,” etc.

How to avoid this mistake

Create a full brief before starting R&D.
At B4U Labs, we guide brands through a structured Product Characterization Framework that aligns texture, sensorial feel, key actives, claims, regulatory markets, and packaging constraints — so development moves efficiently and with fewer revisions.

2. Choosing Suppliers Based Only on Price

It’s tempting to choose a lab or manufacturer solely because their quotation looks attractive. But in skincare development, price is rarely the most important long-term factor.

Brands that choose suppliers only based on cost often face problems later:

• Slow or unresponsive communication

• Rigid processes

• Limited innovation

• Lack of flexibility

• Missed deadlines

• Low priority when capacity is tight

Why this matters

Your formula — and your ability to launch on time — depends on a partner who is:

• Attentive

• Innovative

• Fast

• Flexible

• Experienced

• Truly invested in your brand’s success

The wrong partner may be cheaper today, but far more expensive tomorrow.

3. Copying Other Brands Instead of Building Unique Identity

A common mistake is trying to replicate a formula, a texture, or a concept from another brand. While competitive analysis is useful, imitation almost always leads to:

• Lack of uniqueness

• Weaker brand positioning

• Difficulties in differentiation

• Limited storytelling and marketing depth

• Poorer consumer engagement

The better approach

Use market inspiration — but build something that genuinely reflects your brand philosophy, your target audience, and your long-term strategy.

Successful brands don't blend in — they stand out with a clear identity, unique sensorial experience, and strong narrative supported by science and performance.

4. Choosing Raw Materials or Packaging With Long Lead Times

Many brands unintentionally select materials that take 8–16 weeks to source. As a result:

• Production gets delayed

• Products go out of stock

• Retail opportunities are lost

• Cash flow is impacted

• Marketing plans need to be postponed

In today’s supply-chain reality, this isn’t a minor risk — it's a critical operational challenge.

How to prevent these delays

Before finalizing a formula or packaging:

• Check availability and lead times

• Confirm minimum order quantities (MOQs)

• Choose alternative components when possible

• Prefer materials with reliable supply and multiple manufacturer options

At B4U Labs, we proactively guide brands toward components that reduce risk and ensure faster, smoother production cycles.

5. Not Ensuring Compliance & Safety Early in the R&D Process

One of the most costly mistakes occurs when brands begin regulatory checks too late — or assume that “everything is probably compliant.”

Common issues include:

• Ingredients not permitted in specific regions

• Missing safety assessments

• Packaging/ingredient incompatibility

• Claims that violate EU/UK/FDA guidelines

• Incorrect INCI listings

• Missing stability or compatibility tests

These gaps can lead to last-minute changes, re-formulation, re-labeling, or even the inability to launch.

Best practice

Compliance should begin at the concept stage, not the production stage.

With B4U Labs, every project starts with a full regulatory assessment for EU, UK, and US markets, ensuring the formula, claims, and packaging meet all safety and compliance standards aligned with ISO 16128, MoCRA, and EU Cosmetics Regulation.

Final Thoughts

Product development is a strategic process that requires clarity, expertise, and strong collaboration. By avoiding these five common mistakes, brands can significantly reduce timelines, costs, and operational risks — and create products that perform exceptionally in the market.

If you’re looking to launch new skincare products quickly and safely, or need guidance choosing the right formulation, packaging, and compliance path — we’re here to help.

Peptides are one of the most talked-about ingredients in the field of anti-ageing skincare. When applied to your skin, they demonstrate remarkable benefits, revitalising your skin and making it more resilient and stronger. But peptides do not possess magical properties, as some brands claim. The fact is that there is no single ingredient that will address all the signs of skin ageing - and peptides are no exception. Peptides are a great asset to your skin, but it’s best to be realistic in your expectations to avoid disappointment. Peptides have amazing benefits for skin but the results will never be the same as a cosmetic procedure.

What are peptides?

Peptides are short chains of amino acids that act as building blocks of proteins such as collagen, elastin and keratin. These proteins are the foundations of your skin and are responsible for its texture, strength and resilience. Without peptides, our skin is less intact which can lead to a loss of firmness, the appearance of wrinkles, a change in texture and less ‘bounce’.

When applied topically to the skin, peptides act as little messengers, triggering skin cells to perform specific functions such as building collagen and elastin, encouraging skin to look and act younger.

Extensive scientific research has proven that peptides can support your skin on multiple levels, for example firming, soothing and hydrating the skin.

B4U uses many types of peptides in its products, such as: Matrixyl 3000, Matrixyl Sinthe' 6, Idealift, MVP Diamond Sirt and Chronogen. 

"Prebiotic cosmetics" and "probiotic cosmetics"

"Prebiotic cosmetics" and "probiotic cosmetics" have become a buzzword in the past year, but many don't understand exactly what they mean, or simply confuse between them. This blog will try to explain what these two categories mean and the differences between them.

Let's start with some background: inside our bodies and on our skin, we co-exist with billions of micro-organisms, such as bacteria, which play a key role in protecting our health. They are called "Microbiota".

The COVID-19 made us all fear viruses, but the truth is, that our bodies face viruses, bacteria and fungi constantly, and is harmed by them very rarely. Our microbiota is one of the reasons for this – our bacteria simply fight and reject new bacteria for us.

As long as our microbiota is balanced, the skin is healthy and looks beautiful. However, various factors such as hormonal changes, UV radiation, fatigue and stress, exposure to chemicals, and of-course the intensive use of face masks, may disrupt this balance. Imbalanced microbiota has visual signs, such as pimples (pimples are typically caused by bacteria of the acne family), inflammations, redness, pigmentation, dryness and even wrinkles.

This is where PREBIOTIC COSMETICS becomes relevant. PREBIOTIC COSMETICS restores the balance by offering nutrients to the "goods" bacteria. When the "good" bacteria are fed with the nutrients they like, they thrive, and fight the bad bacteria effectively.

This is where I recommend you to learn more about B4U's prebiotic cosmetic lines:

• Prebiotic Beauty Anti-Aging – based on Revivyl™, winner of 3 gold-medals, that offers holistic skin renewal in 14 days based on prebiotic science.
• Prebiotic Beauty Anti-Acne- based on Black BeeOme™, an award-winning prebiotic technology that regulates sebum production, mattifies and purifies oily skin.
• Prebiotic Care – organic-certified and vegan line that balances the skin, makes it more even, relaxed and nourished.

PROBIOTIC COSMETICS, on the other hand, are quite different. Basically, they are based on bacteria with positive effect on the skin, similarly to probiotic yogurt, that includes bacteria which is good for our digestive system.

Both categories offer interesting benefits, but it's important to understand the science behind them.

For more information about prebiotic and probiotic products, please contact B4U Laboratories HERE.

What’s the process for obtaining organic certification? Is it complicated? Is it expensive?

This post will try to answer some of the most common questions.

1. Q: Do I have to be certified in order to claim that my product is “organic”?

1. • A: it depends on local legislation. In the EU, for instance, the answer is yes. However, the certification is always advisable in order to a ensure that consumers are not misled.

2. Q: Are all organic and natural products vegan?

1. • A: not necessarily. Vegan cosmetics may include synthetic ingredients that are not suitable for organic cosmetics, such as synthetic fragrances. Similarly, organic cosmetics may contain raw materials from honey or beeswax, which are not considered vegan.

3. Q: What is the process for obtaining Cosmos certification?

1. • This may vary from one certifying body to the other (e.g., Ecocert, Soil Association and BDIH). In general, a brand-owner must register with the certifying body and be audited. Then, the brand-owner must pay a yearly based on the size of your business. In addition, every product should be reviewed from every aspect: formula, packaging, text, label etc. Furthermore, you should expect at least one yearly audit. Each review and audit cost a certain fee.

4. Q: How long does this process takes?

1. • It may take 6-12 months from the moment you contract the certification body until you receive certifications for the final products (including the packaging and labels), and this range is based on the assumption that the design is ready in advance.

5. Q: Must the manufacturer be certified organic too?

1. • A: YES! A preliminary condition for organic certification of a final product, is an organic certification for all production sites.

6. Q: What are the advantages and disadvantages of organic certification?

1. • A: organic certification may appeal to many consumers, especially those who are looking for products in this niche. It may also set apart your brand and create an added value for its products. However, this all comes at a cost: the certifications and certification process are costly and VERY time-consuming; the shelf-life of the products are typically shorter; natural fragrances are different from their synthetic counterparts, and many consumers may not appreciate that.

B4U is experienced at producing organic-certified private label projects, and can support you in this process. For more information, please feel free to contact us.

Should I start with few items, or is the more the marrier?

One of the first major decisions a brand-owner (or a brand-owner to be) has t make, is how many SKU they should start with.

Some want to start with lots of products at once. This may happen because they’re not sure what to choose; or because the think that a wide collection would impress consumers more. However, this may become a very costly mistake. For start, every SKU requires spending many resources: regulations, packaging, advertising etc. This means that every SKU gets less attention. Furthermore, a brand-owner who spent all these resources right at the start may feel frustrated in the long term if the sales aren’t good, especially towards the expiry date. Everyone learns the market only after the products are out there, and it is very common to discover that the design is wrong, the concept is inaccurate, or the smell isn’t working. Focusing on less SKUs can mitigate this risk. On the other hand, when putting the resources into branding and advertising, and expecting to meet consumers, it makes sense to offer them a range of products.

As a result, I believe the “gold number” is in the range of 5-10 SKUs.

If you are experienced, particularly if you already have an established brand and wishes to expand it, then you can feel confident with the higher part of the range.

However, if you’re just establishing your new brand, my strong advice is to start with up to 6 SKUs, making plans for additional items in the pipeline. This can help you build your strategy for at lest the first year. During this year, you learn what your clientele is looking for, and offer them appropriate products.

For more advice on how to start your private label, contact B4U Laboratories HERE.

How to ensure that your new brand is in compliance with applicable cosmetic regulations? *

The cosmetic industry is highly-regulated, and the regulation is becoming increasingly scrutinous. It is very important to know and ensure compliance with the applicable cosmetic regulations, since discrepancies may result in fines, withdrawals and recalls, and even criminal charges in extreme cases.

The cosmetic regulations vary from one country or territory to the other, which may be quite complicated, and requires every manufacturer and brand owner to follow up and ensure compliance in every single place.

For example, the American FDA focuses its cosmetic regulations in 2 sets of requirements: First, any cosmetic products must not include raw materials that are classified as prohibited. Second, a cosmetic product may not make any medical claim, such as “healing”, “decreases wrinkles”, “eliminates pimples”.

The EU cosmetic regulations are much stricter and complicated. Every product has to have a Responsible Person (RP) mentioned clearly on it, in case the authorities have questions or inquiries. In addition, every product must have a Product Information File (PIF) with Safety Assessment (SA) prepared by a certified toxicologist and a large set of lab tests, such as challenge test, stability test and microbiological test. This is a significant work and expense, which should not be overlooked.

Many other countries, such as China, Russia and South Korea require the brand owner / distributor to apply for a permit, and list numerous documents and certificates to obtain it. In these cases, PIF according to the EU regulations may be very helpful, as it already contains much of the required documents ad certificates.

Therefore, before choosing products for your brand, you should take the regulations issue into account. The easiest way is to look for manufacturers that already have the PIF in place and can support you in this process. It is also a good idea to hire a regulation expert.

All of B4U’s formulations have PIF in place, and are compliant with all applicable cosmetic regulations. In addition, we offer professional regulatory support, so the process is smooth, short and inexpensive. For more information feel free to contact us.

* This post is not an official legal advice.

Our skin has the potential to remain young.

This potential exists in our stem cells, which are located in the basal layer of epidermis. A stem cell is a non-specialized cell capable of self-renewal that has the potential to become many types of specialized cells (Cell Differentiation).

Like us, plants also have stem cells that serve the same purpose of regeneration. Recent studies have demonstrated that certain plant stem cells, when combined in skin care products, produce bioactive response to environmental and biological attacks and provide a strong anti-aging effect.

Plant Stem Cells culture is an innovative and sustainable technology for natural and powerful anti-aging cosmetics products.

 The range of the Absolute ORGANIC Green Dermo Cosmetics contains some of the best natural anti-aging ingredients with beneficial properties that were proven in efficacy tests:

LEONTOPODIUM ALPINUM STEM CELLS GX ™-for wrinkle filling and firming.

GARDENIA STEMS GX ™ - for collagen restructuring- multi level protection of the collagen network

ECHINACEA STEMS GX™- dark circle fading

All the products contain pure and natural Hyaluronic Acid for intensive moisture and protection from external aggressions.

Being a natural wonder, the Dead Sea is the saltiest lake in the world and the lowest place on earth, at -420 meters below sea level.

Over millions of years, the hot dry air and high evaporation rate have led to a content of 32% salts, comparing to 3% salts in ordinary sea water. This high concentration includes 21 minerals, 12 of which are not found in any other ocean or sea. These minerals are known to cure skin diseases, maintaining the chemical balance of the skin, stimulating blood circulation and eliminating toxins from the skin.

Minerals Plus lines is based on these minerals, and combines them with additional nutrients:

Argan oil contains a high concentration of antioxidants that protect the skin. In addition, Argan oil smoothes and hydrates the skin.

Omega 3, 6 & 9- restore the cutaneous barrier and the epidermal elasticity.

Regular use of the line maintains skin hydration, radiance and suppleness.